Author : Raymond W. Preiss
Publisher : Psychology Press
Release : 2007
ISBN-13 : 080584998X
Page : 535 pages
Rating : 4.5/5 from 98X voters
Author : Raymond W. Preiss
Publisher : Psychology Press
Release : 2007
ISBN-13 : 080584998X
Page : 535 pages
Rating : 4.5/5 from 98X voters
Offers a set of meta-analyses, covering the breadth of media effects research. Organized by theories, outcomes, and mass media campaigns, the chapters included offer important insights on what social science research reveals about effects. This volume is useful for students, researchers, and graduate students in media effects and media psychology.